Accounting Branding by the Numbers: Industry Findings from the RemarkabrandTM Index
As part of its annual RemarkabrandTM Index, Resound Creative has gathered and scored over 40 data points related to branding from nearly 1,500 accounting firms. In this presentation, Mike Jones, CEO of Resound, will review the findings from the 2023 index, including data on the approaches that firms are taking regarding sub-branding and niche messaging. Mike will also tease some of the findings that will soon come out from the newest RemarkabrandTM Index, set to release in mid-May.
Mike is an award-winning brand consultancy owner, author, speaker, and strategist, helping professional services firms make their brands remarkable through authentic identity and storytelling. When he's not doing all that jazz he's building LEGO with his kids, reading a history book, or drinking a good cup of coffee...sometimes all three at the same time.
